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Logo & Packaging Exercise | Soapy

Sydney – Graphic Design

Overview

Design prompt by @briefclub on Instagram: SOAPY 🧼 〰️ A soap company that requires a logo and packaging design!

Solution

Logo

I really wanted to play with some of the funky fonts I've been seeing lately so I started with this fun slab serif and modified it until I got this fun "bubbly" arrangement. 

Packaging

The packaging was designed so color was the first thing a customer would see. Photos of the main scent notes are used to help the customer see the scent before needing to read the packaging.

Skills Developed

  • Typography
  • 2D Design Principles
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